Political Articles, Tutorials & More

The Democracy of The LGBT

Father, Pride month is upon us. There are rainbows everywhere. Soon there will be parades in major cities across the United States. It’ll all be very gay. The pride symbol has been something of interest to me lately. It is …

Five Ways to Improve Your Facebook Ad Copy

Whether we like them or not, the social media companies are here to stay. Advertising on social media is a crucial part of any advertising strategy. The largest social media platform with the most users is Facebook, with over 2.9 billion …

A Bad Case of Chicken Prox(y)

The proxy tactic was an experimental tactic for Alinsky. It’s a more advanced topic for this substack, but there is an excellent example of it currently in the news. Back Story Georgia passed some voter laws. The Democrats have pounced …

Pandora’s Marriage

A type of story is told about how something is unleashed on the world and how it has downstream effects that change the world. Pandora’s box, the story of Prometheus, and the lineage of Cain are all examples of this …

Why Propaganda

Why do persuasion, organizing, and propaganda even matter? Democracy. This substack would not exist if it weren’t for democracy. Unfortunately, democracy has a flaw. It gives power to the masses. And the problem with the masses is that they are …

Top of The Funnel, Bottom of My Heart

In a previous blog post, I brought up the idea of marketing funnels. The marketing funnel is a fundamental concept in all of marketing. The top of the funnel is where you get the most significant reach, and as people …

Specific Customer Profiles – Venn Diagrams

Customer profiles are the cornerstone of most marketing strategies. They’re usually one of the first things you do when you begin to plan your campaign. I’ve gone through branding and customer profile exercises with some of my clients in the …

The Overton Window & Radicals

At this point, the Overton Window should be a known concept for anyone following politics. However, if you’re not familiar with the concept, I’ll give an overview as it will be an important concept moving forward. Roughly speaking, the Overton …